Sporty and Rich, founded by Emily Oberg, has evolved from a moodboard to a magazine and now to a streetwear brand.
The focus lays on simple and timeless cuts with bold graphics and prints.
Most of their products are influenced by college and sport merchandising but with their own twist.
The brand is also very conscious about what and how they produce and donate a small percentage of their sales to environmental organisations.
Article by Sporty & Rich